New season edit: 16 original pieces

Cloth you can feel, cut to fit the way you wear it.

Everyday apparel designed for American closets, with dependable fabrics, easy fits and the details you need before you buy.

  • GSM on every product
  • 4 fit profiles
  • 30-day U.S. exchange

Four collections, one standard of cloth

Start with the kind of garment you need. Each collection holds four original pieces.

View all categories

Featured pieces

Our most-worn styles this season. Pick a size on the card and add straight to your cart.

Shop all 16 pieces

Fabric weight and fit, laid out plainly

GSM (grams per square metre) tells you how dense a cloth is. Fit tells you how it sits. We publish both for every garment.

The GSM ledger

Lightest to heaviest across a selection of our fabrics.

    Under 170: lightweight, warm-weather cloth170–260: midweight, all-season260+: heavyweight, structured

    Shopping that respects your time and your wardrobe

    Free shipping

    U.S. orders over $36.13 ship free. Below that, a flat $1.80 shipping fee applies.

    1–2 day dispatchStart shopping

    30-day exchange

    Wrong size? Swap unworn pieces with tags attached for a different size.

    Size swapsStart an exchange

    Real size guides

    Body measurements in centimetres on every product page, plus fit notes.

    XS to XXLFind your fit

    Checked before dispatch

    Seams, buttons, zips and measurements are inspected on every garment.

    Quality inspectedHow we make it